Every website publisher is looking forward to integrating their Instagram feed on the WordPress website. As there are so many benefits associated with it, it creates a huge advantageous move when they get Instagram hashtags or photos on the WordPress site. Here we get you the tips and solutions for how to embed Instagram feed on WordPress website.
One of the most creative ways to engage and interact with your website visitors is by integrating Instagram feeds. If you are an influencer or a brand that has tons of followers on your Instagram profile, then you really need to integrate Instagram feed on your site.
Starting from increasing followers to making a possible business conversion, the websites that they are going to get Instagram embedded have an upper hand. You can also use a combination of strategies such as displaying the hashtags, photos and your account snapshot. You can even categorize it and display the field that is relevant to your web page.
Follow this guide to understand and gain insights on how to embed Instagram feeds on the website the right way.
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How to embed Instagram feed on WordPress website?
There are so many ways that you can integrate Instagram feed on your site. The first method is by using the WordPress plugin which is the most simplest and convenient way. The other way is not by using the WordPress plugin where you have to inject codes within the website manually. It is one of the least preferred methods and is utilised by expert backend developers.
Here are the tips for how to embed an Instagram feed on a WordPress CMS using a plugin.
Everyone knows that plugins are one of the most convenient ways of integrating the Instagram feed into a website. As it provides a combination of functions that lets you easily embed using the Instagram API that works instantaneously. This is all done with the help of a dedicated Instagram WordPress plugin that helps you to fetch all the Instagram feed, posts, and other data.
1. Installing the plugin on your WordPress website
The first thing that you need to do before embedding an Instagram feed on your website is you need to install the plugin. There are many plugins that are available in the WordPress store from which you can take one.
There are two ways of installing the plugin, whether you can directly install from the WordPress plugins store or you can upload it directly when you purchase a plugin from a third-party vendor.
After installing the WordPress plugin, you need to activate it from the plugins section. Sometimes it may ask for a verification code or a license code based on the type of plugin that you have opted for.
Here are some of the popular Instagram plugins that you can embed on WordPress.
2. Integrating your Instagram account with the plugin
After successfully installing and activating the plugin, it’s time to connect your Instagram account with the plugin.
You need to visit the plugin that you installed on your WordPress website, this you can usually notice in the WordPress backend section on the left-hand side menu. From there, you need to access the plugin section and you can see the list of plugins that are active on your WordPress website. Proceed to the recently installed plugin and configure the settings.
Configuring the settings can take place in multiple ways. You can use your email ID, the user ID, or contact number. Based on the desired mode of integration, you need to choose the relevant way of setting up your account.
After logging in, you need to give the authorization for the plugin to fetch the Insta data from your account. This is mainly done through the access token key that is provided by Instagram and through that code, you can easily connect your account.
Learn: What plugins does this WordPress site use?
3. Configuring the Instagram feed
The plugin that you opt for, the functionality gets different. Like, fetching the data based on the hashtag, tagged profiles, and basis of account ID.
This will give you an overview understanding of how to customize your Instagram feed through the WordPress plugin.
Go to the settings of the Instagram plugin, you will find various options where you can customize it. This can be the layout, connectivity, and functionality-based option.
Please note that whatever you configure in this Instagram feed section, you will be able to see the data reflected on the front end of the WordPress website. See-through that you have customized every attribute that comes under the plugin settings.
4. Embedding Instagram feed on WordPress website
We reached the final phase of integrating Instagram feeds on your WordPress website. The process is very simple as you need to use the shortcode or widgets based on the functionality of the WordPress plugin.
First, you need to analyze the page that you want to display the Instagram feed, you need to go to the pages that are found in the menu of the WordPress backend. Then you need to hit the edit button and proceed to the section where you want to embed the Instagram feed.
Decide the layout that you want to integrate, it can be the sidebar or the body section of the front page.
Check your plugin for how you will be able to embed the Instagram feed. Basically, this can be done by adding the widget directly or using the shortcode.
Learn: What is a WordPress portfolio?
What are the benefits of embedding an Instagram feed on a website through a WordPress plugin?
There are many benefits when it comes to integrating Instagram feed by using a WordPress plugin on a site. Starting from reliability to rich customization features.
1. Safe method
When you use a WordPress plugin to embed an Instagram feed on the website, it is one of the safest ways that you can ever do it. Because the plugins are compatible with the WordPress version of the website and it knows how to function and get associated with it. So whenever you integrate with the access token ID, you don’t need to worry about whether the code of the website is going to break.
2. Provides you with a variety of functions
The plugin helps to get new data in multiple ways. It can be based on hashtags, user ID, tagged photos and accounts, and many other methods. This provides you with complete power in integrating the Instagram feed the way you want to be displayed on the website.
3. Customising the layout
You can even choose to customize the way you want to display the Instagram feed on the website. The plugin provides various customizable layouts that you can adapt according to your design standards. This method is a great way to engage with your website visitors and optimize the conversion rate. The conversion factor can be whether you wish to get any sales, followers, or engagement.
Conclusion
Embedding Instagram feed through a plugin on a WordPress website is one of the most effective ways. Considering the safety factor and the functionality that plugin provides you in customizing your Instagram feed is something to watch out for.
If you look at the above steps, it is very simple to execute. But you need to choose a reliable WordPress plugin that does the job. If you are facing any issues using the plugin, every plugin comes with a customer support forum. You can reach out to the forum for any queries and you will get the solution at the earliest.
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