The need for website hosting is growing rapidly. Because every website owner has started to learn the importance of using a hosting provider for their website. This is one of the basic steps if you have to take your website on the internet. There are many instances where we think about why web hosting is important?
There is a constant debate between free and paid web hosting, but it is clearly evident that paid web hosting is much better. Its endless customizations and features provided by the website hosting providers make it an irresistible deal for consumers.
If you are running an online business, then it is recommended for you to get a premium web hosting plan. Because the online business is the bread and butter for your company. Whenever the website is down, your revenue will be affected. This can even lead to dissatisfaction amongst your customers. So it is crucial for business owners to know the web hosting importance and keep their store running 24×7 online.
Whether you can be a newbie or who is already aware of the web hosting industry. But there is a list of other benefits that you are not aware of. And we are going to discuss in this blog the benefits and advantages of using web hosting.
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Why web hosting is important?
Whether you are a blogger for a small business owner. There is a list of important factors that you need to be aware of when you opt for web hosting. Here in this section, you will get to know why web hosting is important.
1. Dependable
Whenever you opt for web hosting, you can easily depend on them. Because the dependability factor is one of the key elements that distinguish between a free web host and a paid web hosting. And when you opt for a paid web hosting, you get certain features that are not available on the free web host. One such factor is that you get peace of mind as you get allocated with the virtual space that is dedicated only to your website.
This creates a significant impact in maintaining and managing your website. Because you will be having complete control in which you can take the regular backups and keep your website safe.
When the web hosting providers are giving you the essential features that are required for a website. Because you don’t need to worry whether the website goes down, as the premium web hosting companies provide maximum uptime. This will ensure that your website will have connected performance and delight your customers.
2. Better performance of your website
When you opt for a paid hosting plan, one major thing that you can witness is the performance of your website. As you are aware of how the performance of the website plays a key role in 2021. There is a new search engine update called the core web vitals that are introduced by Google. This algorithm affects the website that has low performance.
Ideally, if a website is loading under 3 or 5 seconds then it is beneficial for you to get organic traffic. This not only gains you traffic but also helps in improving the online visitor’s experience on your website. Anyone will hate a slow loading website, you can avoid this problem when you opt for a better web hosting plan.
This is only possible through a quality web hosting provider that will provide you with the required bandwidth for your site. This heavily impacts your search engine ranking for the keywords that you are targeting. With the optimization features, you can easily scale the growth of your online business.
3. Customer support
Many businesses are not yet aware of how customer support can benefit a web site. This is one of the major factors that you need to consider before opting for a web hosting plan. When you are selling the products or services from a site, you need to have the website running 24×7. For the smooth transition to happen, you need to opt for a hosting provider that has a good customer support team.
Customer support plays a key part in web hosting. Because whenever you experience any downtime in your website, you can immediately reach out to the technical support team for resolution. This helps a lot when you are from a non-technical background. And in case if there is a situation where you can’t reach out to your technical team member, customer support is the only way that you can get a solution.
If the web hosting provider is not properly equipped with the customer support team, this can be a major loss for your online business. Even if your website goes down for a few minutes, this can create a huge impact in terms of your online visitors.
4. Unmetered disk space
Whenever you opt for a web hosting plan from a premium company, they usually offer you unlimited disk space for the website. Several companies offer website hosting plans that are limited in terms of disk space. You need to watch out for the web hosting companies who provide you with disk space that is not limited. Because through this, you can easily store multiple content media files for a website. This helps a lot when you have an online e-commerce business that has multiple products.
There are a lot of benefits of opting for unmetered disk space. The primary benefit would be in hosting your large-sized media files. If you are a video sharing or image sharing platform, then the unlimited disk space would be hugely beneficial for your business. Some of the web hosting companies give this feature as an add-on. You can even increase or decrease the limit of this capacity.
This not only limits to the big companies, even if you are a blogger who hosts images on your blog posts. You need an unlimited disk capacity for the website. Because without visual creatives on your blog post, your readers will be disengaged.
5. Custom domain email address
If you are a business that is offering products or services in a market, custom business domain email will play a key part to boost your brand image. Because whenever you use a generic email ID that is non-official, it tends to disengage your customers as they find it a hard time to believe you.
When you use a custom business domain email address, it will automatically generate credibility with your customers. As you start to communicate with customers through email, and when they find that the email is from a custom business domain, then they will be interested to read about the content in the email.
Few of the web hosting companies have a limit for creating a custom business email address. Watch out for companies that are offering unlimited email addresses so that it is convenient for you to create multiple emails for yourself and your team.
6. Manage website files efficiently
When you opt for a web hosting plan, you will get complete access to your Cpanel. Through this Cpanel, you get complete ownership of the website files that are stored in the digital space. You can easily customize the files whenever required or even take a backup of them. This gives you complete peace of mind when it comes to managing your website files.
You can even transfer from one server to another through the FTP furnished by the web hosting provider. When you get complete access, you can easily control all the functionality of your website efficiently. This ensures that you can extract the best performance from your blog or a website.
This even creates an opportunity for you to pass on the ownership through the FTP. Because whenever any changes need to be done on the website and it is possible only through the developers, you do not need to give complete ownership access to them. Through FTP protocol, you can give them access so that they can make the changes to your website accordingly.
7. Enhanced security for your website
Whether it can be a blog or a website, security is an important factor to keep it safe. Many consumers ignore this fact and fall into the trap of cheap pricing given by web hosting companies. Security is one of the important factors that you need to watch out for while opting for a web hosting plan. A good hosting provider will be having various stages of security that are actively working to protect your website.
The benefit of getting secured web hosting is that there are minimal threats to your website. As the web hosting providers will be having malware scanner tools where they regularly scan your website files so that there is no virus spreading across the server. They even offer firewalls that give you the best security measure that you can take. This gives you an untroubled experience when you want to run your online business 24/7.
There are many such instances where you unknowingly upload files on your server which are contaminated with a virus. The web hosting providers ensure that nothing sort of that happens. And even if such a scenario arises, they would be having the backup of your complete website. You can easily recover it within no time. It is ideally recommended that you take the backup of your website once a month. You don’t have to build your blog or website completely from scratch.
8. Endless customizations
When you get complete ownership and access to your website files on the server, you can easily customize the website on your own. You are not entitled to use these privileges in the free hosting plan. As they don’t share the website access details with the end-user.
The best part when it comes to customizing the website is the user interface. You are completely free to use any web design template or any theme that you like. Through these themes, you can beautify your website or blog creatively. This helps your online readers to get more engaged with your website. As you can introduce creative elements that will help the online reader to stick long.
There are a lot of benefits when it comes to the styling of your website. As you can improve the conversion rate for websites with the help of additional plugins. This plugin helps you to contribute overall growth for your business and also assists in improving the website architecture.
9. Boost marketing opportunities
The free hosting providers don’t allow you to improvise your website for boosting marketing opportunities. As the platform does not support marketing-related activities which you can channelize through your website. Whereas in the paid platform, you can introduce features such as email automation, marketing automation, and social media automation. Through these channels, it is very easy for any website owner to expand their marketing efforts.
It even benefits the SEO activities. As you can easily customize the web pages by working on on-page SEO Optimisation. In the year 2021, on-page SEO is one of the crucial factors for a website to rank. When you can structure it properly according to the search engine guidelines, you will have productive growth in SEO results.
These all activities are possible only through the paid web hosting plan. It is recommended for you to take a hosting plan that gives out all such additional marketing features. This will be beneficial for yourself and your online business.
10. Multiple options
When you opt for a paid hosting package, you get multiple options. These options range from shared hosting to a completely dedicated server for yourself. It really depends on the requirement and the budget that you have located for web hosting. When you can address these issues, you can clearly opt for a hosting package that favours your online business.
Some of the options that are currently trending in the market are shared hosting, dedicated hosting, VPS hosting, and cloud hosting. All the packages are powerful and can be customized as per your needs. If you are an entry-level blogger or website owner can go for a shared web hosting plan. If you are operating a large-scale or enterprise-level business, you can opt for a dedicated server.
All the packages have their own benefits. They are affordable, save you a lot of time, and are simple to set up. Some of the packages are even shared with an SSL certificate so that you don’t need to worry about security.
Conclusion
Since you have understood the importance and benefits of web hosting, your next step would be to choose reliable hosting services. Check out hosting providers who have good reviews, support teams, and performance features. These are some of the main criteria to shortlist web hosting companies.
You can clearly see that there are a lot of benefits to opting for a paid web hosting plan. Depending upon your budget and requirements, you need to select an advantageous hosting package for your website. It is not like the plan that you selected is final, you can even upgrade it after some time when you get better results or revenue.
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